Internet PSA Releases
One of the best ways to expand the reach of your public service anouncement is through a targeted online campaign. As an enhancement to traditional distribution methods via television, radio and print, Internet distribution lends a unique component to your campaign by providing one-on-one interactivity with the viewer, and by providing a targeted approach which hones in on your key prospects.
Your customized presentation lets the viewer respond to your message by linking to your website. Each online viewer is engaged directly with your program and you can measure the success of your online campaign with WestGlen’s detailed reporting system, showing you how many viewers selected the program and the length of time the message was watched or listened to.
Internet PSA Services
- Highly targeted online media list of major portals and websites based on the content of your story.
- Custom designed Player Window and Banners for these websites and portals to use that house video and audio of your story.
- Focused media relations pitch to the designated Internet portals and websites for promotion and distribution online. These venues are pitched to editorially cover and/or donate ad inventory for the online effort.
- Detailed statistical reporting highlighting how many viewers selected the program and the length of time the message was watched or listened to, number of donated banner statistics and estimated media/advertising values.